This BrandYourself profile is automatically optimized to show up high in Google Geoff Campbell
Geoff Campbell, Honours BA, International Relations
Geoff Campbell is an honours graduate from Mount Allison University, the top-rated university in Canada.
• Developed university-wide social media strategy and guidelines • Educates staff on effective social media use • Helps manage the University's social media presence (Facebook, Twitter, YouTube, LinkedIn and Flickr) • Assists in traditional and social media monitoring, analysis and response using public relations management software (including Vocus and Cision) and other resources • Creates and submits traditional and social media monitoring reports to management • Creates written, photographic and video content for the web • Appointed to the Web Advisory Group to aid provide input to the University's website redesign project: http://www.webcitation.org/66VUvzV8u
• Authored a blog with regular posts regarding academics, campus life, and other information for prospective students. (90,000+ Pageviews, 60+ Regular Readers) • Planed, filmed, and edited video on the above topics (16,902 Total Upload Views) • Engaged and responded to prospective students via E-mail, Facebook, and Twitter
• Actively managed and updates the Argosy website • Utilized social media to engage with students and other readers • Self-taught basics of Wordpress and OpenPublish (Drupal) • Did independent research on best practices to increase effectiveness with the above tasks • Regularly created print and web-exclusive content • Managed the technical set up, video-recording, and coverage of the Atlantic Region Canadian University Press (ARCUP) Fall 2011 Conference • Represented The Argosy at the Canadian University Press National Conference in January 2012
• Executive member responsible for providing input on conference and journal theme and activities • Assisted the President in organizing and selecting candidates for keynote and other speakers at yearly academic conference • Was responsible for website content, video editing and promotion, and promoting the group's activities online
• Trained at the 2011 AI Human Rights College in public speaking on behalf of Amnesty, public relations, and effective event planning http://www.webcitation.org/66VV3MgJu • Organized campus event to raise awareness of the plight of Aboriginal peoples in Canada http://www.webcitation.org/66VV7Kupe • Volunteered for the Demand Dignity Campaign with U2's 360 Tour: http://www.webcitation.org/66VVEYCjp
• Organized and promoted student events and activities • Created and authored The Berklee Student Activities Blog • Created an extensive summer calendar • Moderated Berklee Off Campus Housing Bulletin Board and supported students in need of accommodations online and by phone • Participated in the recruitment and interviewing of Orientation Leaders See supervisor's recommendation: http://www.webcitation.org/66VVOy0sU
Bachelor of Arts with Honours
Concentration: International Relations
Public Relations, International Affairs
Social Networks